What the Heck

"RFID keeps getting smaller. On February 13, Hitachi unveiled a tiny, new “powder” type RFID chip measuring 0.05 x 0.05 mm — the smallest yet — which they aim to begin marketing in 2 to 3 years." Link

Labels: bigbrother, science, scifi, seemslikemagic, technology

Posted by Steve at 11:36 PM | Permalink | Comments

Google Australia is celebrating Australia Day 2007 by photographing Sydney Harbour from the air, and we want to make sure as many of us as possible squeeze into the picture. "The plane has permission to fly low and will be taking hi-resolution pictures ... Wear or do something distinctive to make sure you can spot yourself." Link

Labels: bigbrother, technology

Posted by Steve at 1:38 PM | Permalink | Comments

"MINI USA has placed interactive billboards in 4 US cities (Chicago, Miami, New York and San Francisco) and invited a few hundred MINI owners in those cities to join their targeted 'advertisement' pilot program. The owners sign up on MINI's website and receive an RFID keyfob in the mail. When that MINI owner drives by the billboard, a targeted message appears. Each owner tells MINI what to show when they drive by, such as 'Jim, you are one sexy beast.'" Link1, Link2

Labels: bigbrother, technology

Posted by Steve at 9:31 AM | Permalink | Comments